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Binary Pulse is one of California's preeminent technology marketing firms. Since 1994, companies large and small have looked to us to help them simplify complex solutions and generate demand.
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Binary Pulse has performed work in nearly every major technology industry, promoting products of all forms, functions and complexities. Chances are, we have experience relevant to your market or product.

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View our latest seminar series on Integrated Social Media Marketing for B2B. Led by Binary Pulse Principal Drew Mehl, this series of hour-long sessions will provide valuable insights into the fundamental shifts occurring right now in marketing.

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Binary Pulse’s multimedia studio is wholly focused on creating engaging interactions between our clients and their end users and/or channel community. Learn more

Search engine marketing is the integrated use of optimization techniques and pay-per-click advertising to drive prospects to your Web site. Learn more





The logos above represent qualifications for individuals on the Binary Pulse team.

FEB
05
2010
Technology Predictions Every Marketer Should Know About
By Drew Mehl
Gartner has released a report entitled "Gartner's Top Predictions for IT Organizations and Users, 2010 and Beyond: A New Balance." Besides being a long title, the report goes long on some interesting trends analysis.
FEB
04
2010
TweetDeck Does More Than Just Tweet
By Drew Mehl
I've used TweetDeck for more than a year now. I dig it. Today I discovered that my install hasn't been updated in some unknown period of time. I decided to manually update the version and, apparently, a LOT has happened since my last refresh. If you haven't started using TweetDeck yet (or updated for awhile), now's the time to jump in.
FEB
02
2010
Apple Enjoys the Fruits of its Labor
By Drew Mehl
This is not another prophetic or proselytizing iPad post. This isn't another indulgent rave about my favorite brand on the planet. This is, rather, an examination of what a sustained brand loyalty effort can foster – before and after purchase. (Coincidentally, there are few more shining examples than Apple.)

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