The Client
Claris, a division of Apple, is the developer of the FileMaker database platform—a low-code solution that helps users easily build custom apps for virtually any business or organization.
The Challenge
FileMaker has more than a million remarkably dedicated users around the world including a Community of more than 50,000 passionate members. FileMaker partnered with Binary Pulse to tell the stories of global devotees who put FileMaker to unique use.
The Solution
Binary Pulse Studios focuses on generating fresh and engaging customer story content. Our crews traveled far and wide—from San Francisco to Eswatini—to capture users where they put FileMaker to work in amazing ways. In addition to each customer story mini-doc, we provided 15- and 30-second cuts for social distribution.